World Woman Foundation
World Woman Hour
129 million girls are out of school, including 97 million of secondary school age.
63% of girls in low-income countries don’t complete secondary school.
With these kinds of statistics, how do we motivate teen girls in socioeconomic milieus to pursue higher education and reach for their dreams?

By becoming relevant to their interest.
Using the 60 women of the World Woman Hour to inspire teens right where teens spend most of their time on, social media. A Buzzfeed inspired quiz, a cute heroic filter, a mentorship giveaway with a real life hero? Sign me up!

Quiz Results

AR Filters that stem from their quiz result, allowing them to share via social & enter a mentorship program giveaway with the resulted hero!
The mentorship winner will connect with their Hero via Zoom, becoming more inspired and eager to reach for their dreams.
Print Journal
For socioeconomic milieus, teens may have less time using technology. The print journals are filled with prompts and activities that help exercise their goal and motivate the “Can Do” attitude. The journal will have stickers and other fun content, all while relating to the heroes.

